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  • Crop Seed Bags

    Alforex Seeds Project Design an alfalfa seed bag. Description I created a design that worked with the client’s other marketing materials and also contained all the information that was necessary on the bag. The bag design was applied to 10 other products for the client. I worked with the printer to size the artwork to…

  • Video

    Alforex Seeds Project Create a story through video of why buying cheap alfalfa seed may cost more in the long run than starting with premium seed.  Description I worked with an Alforex Seed District Sales Manager to gather the video, data and write the script need to create the video. I published the video on…

  • Print Ads

    Burtch Seed, Pulse USA Project Print ads for industry publications. Descriptions I worked with Alforex Seeds dealers, Burch Seeds and Pulse USA to create ads for their business. Both of these dealers were in different states so all communication was by phone and email. Through conversations with the dealers I discovered what their goals were…

  • Direct Mail

    D&S Seed Project Create a direct mail postcard to promote the two brands of seed the client carries. Description Highlight the two different brands of seed that the client carried using photography and design elements from the brands the company represents. I used an oversized postcard size to increase visibility, but kept printing cost to…

  • Dealer Manuals

    Alforex Seeds, Dairyland Seed Project Create 12 versions of a Dealer/Distributor Manual for two different alfalfa brands and 3 different regions for each brand. Description Worked with marketing managers, general manager and district sales managers to create manuals for dealers and distributors yearly. The programs differed for dealers and distributors and also between brands. The…

  • Catalog

    Dyna-Gro Seed Project Design and layout a product catalog for a national seed company. Description Design and layout a catalog of Dyna-Gro’s seed products which included 10 product categories. Each product category had a contact person that provided the data. I worked with a marketing contact that coordinated revisions from each category contact person. A…