Video

Alforex Seeds

Project

Create a story through video of why buying cheap alfalfa seed may cost more in the long run than starting with premium seed. 

Description

I worked with an Alforex Seed District Sales Manager to gather the video, data and write the script need to create the video. I published the video on the company’s social media and blog. It was well received and continues to be used to educate alfalfa growers across the country.

Challenges

Getting good video footage, all video for the project came from a cell phone. Obtaining audio was another challenge. The Product Development Manager that voiced the video was in Idaho . We had him record the script over zoom.

Software

Premier Pro, Audition, Illustrator, Photoshop elit. Nunc ullamcorper condimentum ultrices. Cras euismod ornare laoreet. Quisque vel efficitur quam, eu molestie odio.

Similar Posts

  • Catalog

    Dyna-Gro Seed Project Design and layout a product catalog for a national seed company. Description Design and layout a catalog of Dyna-Gro’s seed products which included 10 product categories. Each product category had a contact person that provided the data. I worked with a marketing contact that coordinated revisions from each category contact person. A…

  • Direct Mail

    D&S Seed Project Create a direct mail postcard to promote the two brands of seed the client carries. Description Highlight the two different brands of seed that the client carried using photography and design elements from the brands the company represents. I used an oversized postcard size to increase visibility, but kept printing cost to…

  • Livestream Event

    Alforex Seeds Project Create a livestream event during COVID Pandemic to educate alfalfa and forage growers on the latest technologies and techniques. Description Through Hoard’s Dairyman and as part of the marketing team we created a livestream focused on alfalfa. I worked with the client to brainstorm topics and speakers for a series of livestreams….

  • Logos

    Various Clients Project Logo creation for various clients. Description I like to talk with the client to get to know their business and what they would like to convey with their logo. We also talk about any logos or styles that have caught their eye. With this information I create 2-3 concepts to present to…

  • Crop Seed Bags

    Alforex Seeds Project Design an alfalfa seed bag. Description I created a design that worked with the client’s other marketing materials and also contained all the information that was necessary on the bag. The bag design was applied to 10 other products for the client. I worked with the printer to size the artwork to…

  • Print Ads

    Burtch Seed, Pulse USA Project Print ads for industry publications. Descriptions I worked with Alforex Seeds dealers, Burch Seeds and Pulse USA to create ads for their business. Both of these dealers were in different states so all communication was by phone and email. Through conversations with the dealers I discovered what their goals were…